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History

Year
History
1997 Founded
1998 Started Motor Trader
2000 Started AUTOCAR ASEAN
2004 Started Motor Trader Website
2006 Started Bike Trader
2011 Merged with PROTO Group
2012 Changed name to PROTO Malaysia Sdn. Bhd.

Corporate Ideology

Creating value for internal and external customers using wisdom and integrity to utilize flexible and innovative products and services within an evolving environment

Business Objectives

PROTO, a company that rewards innovation passion & drive, it strives to become a strong & profitable Hyper Company by fulfilling the ambitions of employees & customers

Corporate Philosophy

To constantly innovate. The fundamental thinking behind innovation is to act quickly and move forward in response to constantly changing environments and circumstances.

To that end, both individual and organization need to always be self-aware and challenging themselves to achieve bigger goals.

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