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About MTM Multimedia Sdn Bhd

06 August 2011

MTM Multimedia Sdn Bhd is a publishing house that owns automotive magazines, Motor Trader, Bike Trader and Autocar. Motor Trader and Bike Trader are the only weekly classified magazines that hit the news stands every Thursday (Motor Trader) and Friday (Bike Trader).

Motor Trader magazine has just entered its 12th year in Malaysia. It was founded in the UK by Sir John Madejski some 30 over years ago. With a printed circulation of 35,000 copies weekly, the magazine can be found at all newsstands, convenience stores, book stores, supermarkets and petrol stations nationwide. The distribution also applies to Bike Trader which has a circulation of 15,000 copies per week.

Motor Trader was recently voted 'Motor Vehicle Magazine of the Year' by Advertising & Marketing Magazine that is subscribed by advertising agencies and top marketers in the country.

MTM Multimedia also publishes Autocar ASEAN magazine and produces two separate editions for the Malaysia and Singapore markets. The monthly title focuses on in-depth test drives and features on the latest cars in the local market as well as reports about the new models launched internationally. With content available from Autocar UK, Autocar ASEAN is always amongst the first in the market to publish the latest news about the automotive industry.

Included with each issue of Autocar ASEAN is a free copy of F1 Racing Magazine, the leading publication in the world dedicated to the sport of Formula1.

With a current circulation of approximately 25,000 copies per month, Autocar ASEAN is the best channel for advertisers who want to achieve their branding goals by targeting a specific and specialised segment of the market.

The interactive arm of MTM Multimedia is MTM Interactive Sdn Bhd which concentrates on publishing, advertising and building the presence of the company and its products on the Internet. The core channel is the very popular and well-known website, www.motortrader.com.my, which also acts as a gateway to the other interactive channels on offer. Currently, there are individual websites for Autocar ASEAN, Bike Trader and Gadget Trader with more channels due to be launched in the near future.

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